Above Avalon analyst Neil Cybart suggests. Cybart estimates that Apple is on track to sell 40 million pairs of AirPods in 2019. That represents almost 90 percent year-over-year growth. While impressive, this is nothing compared to the interest expressed through Google searches — which leaped up 500 percent over the last holiday season. which is well worth a read, notes that: “There are already at least 25 million people wearing AirPods. This total will likely exceed 50 million people later this year. These are massive sales and adoption figures for a two-year old product that has never received an update and rarely goes on sale for less than its $159 selling price.” Cybart writes that there are several components which have made them so popular: “High Visibility. AirPods are literally hanging out of people’s ears. They are nearly impossible to miss when worn. Since the lack of wires make AirPods useful for outdoors activities including walking and running, they are bound to be seen in people’s ears while out and about. AirPods sightings have seemingly grown exponentially in recent months. Meanwhile, an Apple Watch is easily covered by long sleeves or jackets. In cold weather climates, Apple Watch visibility is reduced to indoor settings for months at a time. New and Different. AirPods, although a successor to wired headphones, look very different without the wire. The product also stands out from other wireless headphones. In some ways, Apple designers didn’t try to hide the fact that AirPods lack wires. The… [Read full story]
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