Tata Motors and Microsoft have announced a strategic agreement aimed at redefining the connected and personalised driving experience for Indian passenger vehicle buyers. The partnership announcement comes exactly two weeks after Tata Motors revealed its new passenger vehicle strategy and the TAMO sub-brand on February 2. Tata Motors is to leverage Microsoft’s connected vehicle technologies that bring together artificial intelligence (AI), advanced machine learning and the Internet of Things (IoT) capabilities on the global hyper-scale Azure cloud. This, the companies say, will help create a highly personalised, smart and safer driving experience across the digital and physical worlds. The first vehicle showcasing the vision for these enhanced driving experiences is to be unveiled at the Geneva Motor Show on March 7 this year. The Futuro concept car, billed as the first product from the recently announced TAMO initiative, will utilise Microsoft-enabled functionality like advanced navigation, predictive maintenance, telematics and remote monitoring features. According to Autocar Professional’s sister brand Autocar India, the Futuro is an affordable two-seater, mid-engined sportscar. L-R: Tata Motors’ Guenter Butschek and Microsoft India’s Anant Maheshwari seal the deal at a media meet in Mumbai today. Commenting on the partnership with Microsoft, Guenter Butschek, CEO and MD, Tata Motors,… Read full this story
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